Acuity Advisory Ltd

The fluent middle between strategy and delivery: interim and fractional data & AI leadership that ships and ties to ROI.

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Year Founded 2026
Typical Client Size Mid-market (£25m-£500m in revenue)

Company Description

Acuity Advisory is an independent data, analytics and AI advisory led by founder Harry Watts. Acuity is the fluent middle between strategy and delivery, the layer most organisations do not have: Harry sits in the boardroom and in the codebase, so the big technology calls are commercially right and the delivery is real.

Acuity builds data, analytics and AI functions from the ground up in businesses that have not got it right yet, and stays hands-on enough to know when a build is on the wrong track. Engagements span data and AI strategy, AI adoption and readiness, modern cloud data platforms (Databricks, Azure, AWS), analytics productisation, and hands-on machine learning and generative AI delivery, from forecasting and anomaly detection to RAG, GraphRAG and agentic AI.

The track record spans energy and utilities, consumer goods, supply chain and logistics, and regulated and PE-backed environments: a data & AI product portfolio built and led to over £1M a year in recurring revenue, £200K+ a year of recurring cloud cost removed through one architectural call, promotional ROI lifted to +16% against a +5% target, and forecast accuracy improved from 90% to 98%. Every build ties to a decision that moves the needle, priced in tens of days with value in the hundreds of thousands.

Acuity works with mid-market and PE-backed organisations as an interim data leader, a fractional advisor, or a project delivery partner. The principle is constant: right calls, not quick fixes; strategy that ships; outcomes anchored to ROI.

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