What You'll Gain

From AI Talk to AI Traction

Most AI events focus on what could happen. aiblLIVE focuses on what is working right now inside real mid-market organisations.

This is where business leaders and heads of function come to pressure-test ideas, learn from peers, and leave with clarity they can act on immediately.

Practical use cases, not theory

See how mid-market teams are applying AI across marketing, operations, finance and data – including what failed, what stuck, and why.

Built for people accountable for delivery

This isn’t an AI curiosity event. It’s designed for heads of function and senior leaders responsible for outcomes, budgets and teams.

Pressure-test your thinking

Compare notes with peers, challenge assumptions, and hear multiple perspectives before committing to tools, platforms or partners.

This is about better decisions – not louder opinions.

Clarity you can act on immediately

Leave knowing:

  • What to prioritise in the next 90 days
  • What to ignore for now
  • How to talk to your board or leadership team about AI with confidence

Instant access to expert-led, actionable AI insights

  • Free clear, practical weekly newsletter
  • Proven success stories & weekly playbooks
  • Focused on AI powered growth
  • Access all previous content

Join 1,000+ business leaders at the first hands-on AI conference

  • London St Paul’s, 28th April 2026
  • 4 specialised content tracks
  • Short, focused sessions with actionable outputs
  • Tactics and toolkits to implement immediately

aibl is shaped by AI industry experts

Latest actionable AI insights

How AI can power your growth

The Brand Constitution: How to Automate Brand Governance

The Brand Constitution: How to Automate Brand Governance

The Hidden Editing Tax A mid-market brand used an agent to generate 500 product descriptions, finishing the...

Read more
The Churn Hunter – Spotting Customers Who Are Leaving Before They Ghost

The Churn Hunter – Spotting Customers Who Are Leaving Before They Ghost

A Christmas Surprise During a December retention review, a mid-market IT provider found a problem hiding in...

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Why Your Agent Costs More Than You Think (And How to Fix It)

Why Your Agent Costs More Than You Think (And How to Fix It)

A 500 employee SaaS company built an agent to handle refund requests and in the demo, it looked great checking...

Read more
The Problem

Stop letting AI paralysis hold you back

46%

of executives feel left behind by the pace of AI adoption (TechRadar)

69%

of business leaders are not using AI effectively in the workplace (YouGov)

39%

of companies struggle to identify business use-cases for AI (ONS)

49%

of business leaders are restrained by lack of internal skills (Qlik)

Take Control

Less promise, more practice

aibl cuts through all the AI noise, connecting you with the people, the processes and the best practices that enable your growth through real AI application.

No hype. No theory. Just action.

The clarity you need

Get plain speaking, practical advice that makes business sense

The confidence you want

Build the knowledge and understanding to lead your team

The capability to act

Discover the skills and applications that drive real results

For business leaders

With a precise focus on scale-up and mid-market businesses and tailored content to support transformation, operations, go-to-market and customer experience, we help you adopt AI effectively for fast, measurable results.

Insights and action

Get free weekly briefings – including the proven, real-life business success stories and highly relevant playbooks – that turn all the AI hype into clear guidance you can act on immediately.

Learn and connect

Join 1,000+ business leaders at the conferences and events focused purely on practical AI adoption. No boring panels. No fluffy theory. No dozing off. Just the actions, tactics and toolkits you can actually implement today.

For solutions providers

Connect with 4 million budget-ready decision makers in your target market, with the credible GTM content and always-on pipeline that helps you convert.

Engage and convert

Get in front of the business leaders who are actively exploring AI adoption and ready to buy your solutions at our industry-leading conferences, in-person events and immersive leadership dinners.

Generate more sales

Tap into 4 million decision makers, co-create the research and reports that cut through vendor bias, and access year-round lead generation powered by first-party data, AI intent scoring, and direct CRM integration.

Why trust us

The focus that makes aibl different

100% for business

Purpose built for scale-ups and mid-market only

Always practical

We make sure you can act on every insight

Human-first

AI-powered insights, translated by our experts

Plain-speaking

Clear, straight-talking guidance with a real purpose

Outcome-driven

AI adoption that makes a measurable difference

Created for leaders

Feel empowered, in control and energised

FAQs

Learn more about aibl and AI adoption

What is aibl?

aibl (say “able”) is the content and events platform that helps scale-up and mid-market business leaders adopt AI in practical, outcome-driven ways.

We deliver weekly insights through aibl Brief, host flagship conferences (aibl Live), create co-branded research and provide year-round lead generation for solutions providers (aibl Connect).

Who should attend aibl events?

C-suite executives and functional leaders (Sales, Marketing, Operations, Finance, People, Tech) from scale-up and mid-market businesses who are actively exploring AI adoption and want practical, hands-on guidance – not hype or theory.

How is aibl different from other AI events and content?

We’re 100% focused on scale-up and mid-market businesses (not enterprise), 100% practical and outcome-driven (not theoretical), and 100% human-first (cutting through AI hype with plain-speaking, trusted guidance). And while we also work closely with a wide range of vendors and solutions providers, our events and practical AI content is entirely independent.

Is aibl a training provider or consultancy?

No. aibl is a content and events platform. We don’t provide training courses or consulting services. We create hands-on learning experiences through events, deliver practical content through our newsletter and research, and facilitate connections within a trusted ecosystem.

How much does aibl Brief cost?

aibl Brief is completely free. Subscribe to receive weekly practical AI guidance, case studies, and playbooks directly to your inbox.

How do I become a solutions provider partner?

We offer flexible partnership packages including thought leadership, event sponsorship, lead generation, and integrated GTM solutions. Get in touch to discuss how we can support your mid-market growth objectives.

What AI topics does aibl cover?

We focus on practical AI adoption across 4 core tracks: Transformation (strategy and change management), Productivity (data, automation, tech), Go-To-Market (sales, revenue ops), and Customer (marketing, CX, personalisation).