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Insights & Case Studies

No theory. No hype. Just what’s actually working in mid-market AI adoption and what isn’t.

Sits alongside our broader Practical AI Insights library.

Every article is grounded in real operator experience: the workflows that delivered ROI, the projects that stalled, and the lessons that only come from doing the work. For the data behind the same audience, see our Research Reports. For step-by-step implementation guides, see the Playbooks.

We interview the leaders who are shipping AI in their businesses and dissect their results so you can learn from their wins and avoid their mistakes. Watch the full video interviews.

AI in Practice: What broke when the checking stopped

AI in Practice: What broke when the checking stopped

AI agents do not fail loudly when oversight breaks down -- they drift. A mid-market logistics firm ran an AI agent...

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The orchestrator: Automating the global supply chain with Josh Clement-Sutcliffe, Zencargo

The orchestrator: Automating the global supply chain with Josh Clement-Sutcliffe, Zencargo

Josh Clement-Sutcliffe, AI and Automation Product Manager at Zencargo reveals the blueprint for “Road to 2030,” a mission to create a fully autonom...

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When AI meets operational chaos, the happy path is off a cliff

When AI meets operational chaos, the happy path is off a cliff

Automating the happy path first, then expanding outward, is the standard AI implementation advice. It did not work...

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What broke when an agent moved from pilot to production

What broke when an agent moved from pilot to production

A mid-market professional services firm moved an AI agent into their live billing support queue earlier this...

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The Great Enabler: from AI Experimentation to Implementation with Aaron Asadi

The Great Enabler: from AI Experimentation to Implementation with Aaron Asadi

Aaron Asadi, CEO of Enterprise Nation, draws on his background to discuss the unique challenges facing the UK's 5.8 million small businesses...

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Why most small businesses aren’t getting past the basics with AI

Why most small businesses aren’t getting past the basics with AI

Most small businesses in the UK use AI in some form — 79% of Enterprise Nation’s 150,000 members do....

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How to choose an AI implementation partner: a guide for mid-market leaders

How to choose an AI implementation partner: a guide for mid-market leaders

How do you choose an AI implementation partner for a mid-market business? To choose the right AI implementation...

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The Transformation Mindset: Bridging the 20% Adoption Gap with Tim Flagg, UKAI

The Transformation Mindset: Bridging the 20% Adoption Gap with Tim Flagg, UKAI

Tim Flagg, CEO and Co-Founder of UKAI discusses why 75% of mid-market firms are stuck in “Shadow AI” or exploratory paralysis...

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How UKAI’s founder sees the mid-market AI gap

How UKAI’s founder sees the mid-market AI gap

The UK mid-market AI gap is structural, not technological. Most firms have the tools. What they lack is the...

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How Just Move In split the work between AI and the team

How Just Move In split the work between AI and the team

Recently we spoke to Ross Nichols, co-founder of Just Move In, about why they rebuilt their 10-year-old platform...

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The Translator: Solving the ‘Build vs Buy’ Dilemma with Ben Lee, Bidwells

The Translator: Solving the ‘Build vs Buy’ Dilemma with Ben Lee, Bidwells

Ben Lee, Head of Data and AI at Bidwells, shares how a 130-year-old traditional property consultancy is using AI to target a doubling of revenue...

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How a 187-year-old property firm is rebuilding around AI

How a 187-year-old property firm is rebuilding around AI

Bidwells has set itself a public target: double revenue by 2030 without a proportional increase in headcount. AI...

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