The AI Amplifier: Moving from Tool Adoption to Work Design with Dr. Laura Weis, WPP

In this episode, we speak with Dr Laura Weis, Global Human AI Strategy Lead at WPP, about what leaders are getting wrong about AI at work.

Laura argues that most organisations do not have an AI adoption problem. They have a work design problem. AI does not fix broken workflows. It amplifies them. And if teams do not redesign how decisions get made, AI just creates more noise, more rework, and more shallow output.

What you will learn:

• The Escalator Effect: Why AI lifts everyone’s baseline but exposes shallow thinking and poor culture faster than ever.
• Work Design vs. Tooling: Why putting an AI tool on a broken workflow is like “putting a Ferrari engine into an old car.”
• The M-Shaped Talent Model: Moving beyond the T-shaped model to develop “integrators” who can connect the unconnected across people and agents.
• The AI Driving Licence: A strategy for ensuring staff have the “craft” and interrogation skills required before they are given access to high-impact AI tools.
• Cognitive Load & The Paradox of Choice: How the optionality created by AI is leading to burnout and why leaders must design better decision-making protocols.
• Trust vs. Disclosure: Why we should lead with quality standards rather than “AI used” labels to solve the trust design problem with clients.

Read the article – If your organisation was already struggling, AI will just make it louder